It’s a guideline that’s caused advertisers on the platform much frustration, and many times a lot of additional work (so much so that people have devised ways to beat the system). The rule showed the amount of text allowed on ad images. A few months ago, whispers about a test that would change the way brands advertise on Facebook started spreading.Īccording to the rumors, the social network was considering doing away with the “20% text rule”.
